The Honey Pot Co., one of several Black- or women-owned intimate care brands that have risen in popularity in recent years, largely built its appeal on a commitment to products that are “plant-derived” and “free of chemicals.” Therefore, when loyal customers recently discovered that the company had added preservatives and other ingredients to its intimate washes, the online backlash was swift.
The social media drubbing prompted co-founder and owner Beatrice Dixon to acknowledge on Instagram and Twitter that the company “should have communicated more directly” about the changes. She also assured users that the washes “continue to be safe, gentle and kind to skin.” In a statement to The Washington Post, Dixon said, “After extensive testing, we have found that these specific preservatives are the best ingredients to ensure our formula, which is rich in herb and plant ingredients, remains effective down to the very last drop.”
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